Selling your home in winter offers a unique opportunity to stand out, especially in London’s highly competitive property market. While the season brings shorter days and colder weather, it also offers unique advantages. Here are our top tips for successfully selling your home this winter.
1. Create an inviting first impression
The moment buyers step through the door, they should feel at home. During the winter, where damp and chilly weather is common, ensure your home is warm and welcoming.
Set the right temperature: Heat your home sufficiently before viewings. If you have a fireplace, light it to add charm and warmth.
Layer textures: Use soft throws, cushions and rugs to create cosy living spaces.
Remove wet umbrellas or muddy boots from the front door and hallway. Ensure the area is well lit and tidy to create the best first impression.
2. Maximise natural light
With shorter days, natural light is precious. Highlight your home’s best features by making the most of available light.
Keep windows clean: Allow maximum daylight to flood in.
Open curtains and blinds: Choose lighter fabrics that don’t block natural light.
Add floor lamps, table lamps, or warm bulbs to brighten darker corners.
Consider viewings during mid-morning or early afternoon when light is at its best during the winter months.
3. Highlight seasonal advantages
In winter, your home can stand out by emphasising features that appeal to buyers in colder month thats might be a concern to them when buying a new home.
Homes with modern insulation or energy-efficient heating will be attractive to buyers conscious of rising energy costs.
Show buyers how your garden, balcony, or patio can still be enjoyed in winter. Add fairy lights and heaters to outside seating areas to demonstrate how these spaces can be used throughout the year.
4. Focus on curb appeal
Winter weather can be tough on your home’s exterior, so extra care is needed to make a strong impression.
Ensure driveways and walkways are clean and free of leaves.
Add seasonal touches: A tasteful wreath, potted evergreens, or outdoor lighting can make your home feel inviting.
Address wear and tear: Touch up peeling paint and clean the front door of any debris.
5. Stage your home
In winter, buyers are looking for spaces that feel functional and inviting. Ensure your home is staged to highlight its potential.
Declutter and depersonalise.
Create a focal point such as candles, a coffee table book, or seasonal flowers to enhance key areas.
Fitted storage can be a big selling point. Fitted wardrobes and under stair storage should be highlighted to potential buyers.
To summarise, winter offers a unique chance to highlight your home’s charm and warmth. If your property is in excellent condition, it will truly stand out during the winter months, setting it apart from others on the market.
If you’re planning to sell, we’d be thrilled to assist you. For no-obligation advice on buying or selling a home in Coombe, Wimbledon or Kingston Upon Thames, contact our expert property team at Coombe Residential on +(44) 20 8947 9393, visit us in person or email enquiries@coomberesidential.com.
View all property currently for sale here.